@northernlights I generally use the East and West terms because the USA and Europe are west on a Mercator Projection map, and the opposite for Asia and the surrounding area.
Whether you associate that with skin tone or race, most of the time I generally don’t, but sometimes in certain contexts, really it’s to do with each country’s respective economy and geographical position for me.
@northernlights Yes, geographically speaking.
@joerebelloharley So is Africa Western? It's below Europe. Is South America? It's below the USA. Are Australia and New Zealand Western? They're in the eastern part of a Mercator Projection map.